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Case Study•4 min read
How We Got 4-Cent CPM: An American Beauty Brand's TikTok Success Story
Imagine an American cosmetics brand that decided to take an unconventional approach. Instead of pouring budgets into advertising, they were inspired by TABS.
#DigitalMarketing#TikTok#ViralContent+4
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Strategy•3 min read
Trust, Not Hype: Why Customers Who Discover You Naturally Stay Longer
Why who come through organic channels like UGC content or brand fan accounts the most loyal and trouble-free customers?
#ads#UGC#DigitalMarketing+4
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Reality Check•3 min read
"We Spent $750 on UGC and Made $538k in Month One!"
I keep seeing these Twitter flexes. Startup founders posting screenshots like they cracked the code. So I do what any skeptic does: I check Sensor Tower and App Magic.
#UGC#ROI#MarketingMyths
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